sweetgreen, a mission-driven restaurant company that serves nutritious food at scale, announced Devin Booker of the Phoenix Suns as their newest partner in encouraging a healthier future. Sweetgreen, Booker and Osaka are changing the way companies and athletes communicate the importance of what they consume to future generations.
“We brought about powerful change in the food industry with Naomi last year and together we thought about who else to take on this journey. We wanted an athlete who spoke about the importance of healthy living and Devin was a natural fit,” said brand manager Nathaniel Ru.
sweetgreen is launching “Create Your Own,” a new ad that spotlights its most popular menu item: the bespoke bowl. Over 65% of digital orders are personalized with at least one change, and with over 40 fresh ingredients, customers can get exactly what they want without sacrificing food preferences or flavor. Sweetgreen’s digital experience is designed to make it easy for you to create your own.
“As an athlete, I’m always aware of what I’m putting into my body,” Booker says. “I know which ingredients make me feel better, so when I order my favorite bowl from sweetgreen, I’m confident that every ingredient is going to help fuel my day, on and off the court.”